CONTENT STRATEGY

When is the right time to publish which content on which channel? What are the available resources? And how is the content performing on the different platforms?

 

  • Analyzing
  • Developing a strategy
  • Defining a persona
  • Creating a content plan
  • Reporting

CONTENT CREATION

Blog posts, eBooks, infographics, interactive quizzes, Facebook content, Pinterest picture – you name it, I do it. I love creating entertaining and helpful content.

 

  • Articles and blog posts
  • eBooks
  • Social media postings
  • White papers
  • Infographics and quizzes

WORKSHOPS

Do you want to dive deeper into content marketing? I am very happy to digitally or personally talk to you and your employees about the importance of good content.

 

  • Webinars
  • Presentations
  • Talks
  • Seminars
  • Individual coaching

ARE YOU READY TO GET SERIOUS?

Do you have any questions? Let’s talk. It is very important for me to get to know my clients and to understand the individual challenges and workflows of different companies. That is why our first talk will always be free of charge.

I love working on new projects, challenging myself and collectively celebrating successes! After studying journalism and corporate communication, I was able to gain multiple years of work experience in digital and traditional marketing as well as public relations and journalism. This combination allows me to have analytical thinking, interpret and evaluate relevant numbers whilst also being creative at the same time.

PART 4: How to measure the success of my content marketing strategy

The last part of this series gets down to business: Has the content marketing strategy worked and how do you measure the success of the individual efforts?

PART 3: How to choose the right content form

The third part dives into the question of how to choose the right content form for your content.

Part 2: How to create a content marketing strategy

After you have set your individual content marketing goals, the next big step is to actually develop a content strategy as the basis for your success.